【description of job】
1. Responsible for content planning, management and operation promotion, copywriting and daily operation of the company's short video accounts such as Douyin and Kuaishou;
2. Live content planning and execution, marketing activities planning and formulation;
3. The anchor live broadcast training guide, follow up the anchor live broadcast, and assist the anchor to bring goods;
4. Daily live broadcast data analysis, background operation monitoring;
5. Real-time follow the trends of the live broadcast industry, research, monitor, and analyze various data in a timely and accurate manner, and propose corresponding countermeasures;
【job requirements】:
1. Have certain experience in operating platforms such as Douyin, Short Video, and Toutiao;
2. Familiar with the rules and operation mode of the Douyin platform, familiar with the short video platform characteristics, user preferences, and content gameplay;
3. Be sensitive to data, have a sense of the Internet, be good at capturing hot spots, compiling copywriting, and detonating videos;
4. Have excellent short video planning ability, understand editing, have played Douyin, content output, and have content planning ability for their own accounts;
5. Cheerful personality, good at communication, high emotional intelligence, strong sense of work responsibility, good learning and adaptability;
6. Strong sense of teamwork, strong organization, coordination and execution ability, unique perspective and active thinking;